Rolls-Royce Debuts Bespoke “Year of the Dragon” Collection for 2024
Rolls-Royce unveils Bespoke collection symbolizing the year 2024 or “Year of the Dragon” with dragon motifs appearing throughout the interiors and exteriors. The new collection is limited production with 3 Phantom Extended models and 1 Cullinan model.
This bespoke collection symbolizes the Year of the Dragon 2024, taking inspiration from the dragon symbolizing power, success and prosperity, and is produced in a limited run of 4 vehicles based on 3 Phantom Extended and 1 Cullinan. The dragon shape becomes an extremely modern work of art, reproduced throughout the interiors and exteriors.
To produce the Year of the Dragon Bespoke 2024 collection, Rolls-Royce artisans spent over 2 weeks working not including concept planning time. Multiple shades of red were used at four levels to create a complex 3D pattern and effects.
Most notably, the bespoke Starlight Headliner system created specifically for this collection also subtly features an imposing dragon motif. It took 3 months to design and features 677 fiber optics. Just completing the ceiling alone took over 20 hours.
Exteriors continue with a red side dragon motif and unique red accent lines completing the work symbolizing the Year of the Dragon. All aim to perfect the piece symbolizing 2024.
